Little need exists for updates.
Question Two:
On ifilm.com, there are numerous third party plug ins, including Spike and Discovery Channel. On espn.com, third party plug ins include travel, arcade games, Circuit City, MLB.TV, and Wacovia.com, among others.
Question Three:
The website reviewed here is www.GoNomad.com, a travel-based website that is a free resource to travelers while making its money by providing various affiliate-based travel services. The value proposition is to make a site that is user-content driven and thus attracts a targeted crowd to it. From here, the site uses targeted affiliate links...
Thus, the marketing opportunity is through its free publication of travel destination guides and articles, which attracts interested parties to the site. Therefore, the main vehicles of marketing and bringing people to the site is through search engine results and word of mouth.
Obvious external influences that effect the business are the general travel market. If another terrorist attack such as that of September 11, 2001 were to occur, the travel market, at least international travel, would most likely shrink, which would necessarily hurt GoNomad's business profits.
